Denim Day in LA 2007

The goal of Denim Day in LA is to prevent sexual violence and support survivors.

What is Denim Day? - In 1999 an Italian Supreme Court decision overturned a rape conviction because the victim wore jeans. The justices stated that the victim must have helped her attacker remove her jeans, from which they inferred consent. People all over the world were outraged. Wearing jeans became an international symbol of protest against erroneous and destructive attitudes about sexual assault.

What you can do:
1. Register at www.denimdayinla.org or call 800-NO-RAPE-8
2. Wear denim on April 25, 2007
3. Tell your friends, family and colleagues to wear denim
4. Donate dollars for denim

Last year over 250,000 individuals, 400 organizations and businesses and 49 cities in Los Angeles County signed up to support Denim Day in LA.

Make a social statement with your fashion statement on April 25, 2007. Wear jeans with a purpose.

-Bill